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Internally transferred from Cognixus Technologies while expanding responsibilities to provide cross-functional design leadership, supporting both product design and marketing initiatives across digital and print touchpoints.
Worked closely with business and product teams to improve user experiences, build consistent design systems, collaborate with global stakeholders from China, Australia, the United Kingdom, Indonesia etc. and mentor designers.
Led 20+ digital projects across different industries, balancing hands-on design with team leadership, mentoring designers, facilitating company-wide UI/UX knowledge-sharing sessions, and delivering user-friendly experiences across web and mobile platforms.
Managed UI/UX projects for 5+ brands, delivered high-quality designs within tight timelines, and was recognised as a top KPI achiever in 2020.
Led social media and product design projects, created user-friendly designs, mentored interns, identified product issues, prioritised tasks, and collaborated with developers through daily standups to ensure smooth delivery.
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